Brands are losing sight of what they're paying for in influencer spend in China, per R3.

China’s brand advertising market posted a healthy 9% rebound in 2024, climbing to RMB 539.18 billion (US$75 billion), according to data from COMvergence and Ebiquity. But the headline growth masks a ...

Last year, Meta had to reckon with an ugly conclusion about its Chinese advertising customers: They were defrauding Facebook, Instagram and WhatsApp users worldwide. Though China's authoritarian ...

The Tax Deduction for Advertising and Promotion Expenses policy in China has been extended for the years 2026–2027. The updated circular retains the existing deduction caps for key industries, ...

Consumers’ Research, a leading nonprofit dedicated to consumer information and taking on woke corporations, launched a new campaign Thursday targeting insurance giant Chubb Limited and its CEO Evan ...

The president said in a post Wednesday that there will be a 90-day pause on tariffs against most countries, but also raised the tariff on Chinese goods to 125 percent, and the ad business may still ...