Adobe is doubling down on its investment in AI as the company continues to build out tools for creators. During Adobe MAX 2025 on Tuesday, the creatively focused software company announced five new ...

Turning a still image into a moving scene used to mean hiring an editor, learning animation tools, or outsourcing production to someone who had both. Adobe Firefly changes that by giving creators a ...

Creating engaging videos isn’t only about the visuals. So much of the appeal of good video content is about the audio, but finding (or maybe even creating) the right audio effects can be a ...

Forbes contributors publish independent expert analyses and insights. Prakhar Khanna covers the consumer tech beat for Forbes. Adobe Max 2024 had a slew of announcements this year – from demos of ...