Founder at M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. Google's search results consist of more than just standard ...

Ordered and unordered lists are commonly used in web content to present related items, step-by-step instructions, etc. in an organized way. Using the <ul> element ...

Learn how to optimize for featured snippets with structured content, query matching, and semantic formatting to boost visibility, authority, and zero-click reach. Featured snippets give your page the ...

Last month, we covered how Google started showing a new snippet named list snippets. They are designed specifically to make it easier for searchers to know what content is on a page with lots of ...