This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

A classic bodyweight movement is once again dominating gyms and home workouts, proving to be one of the most effective ways ...

In the ever-evolving world of fitness, women are constantly breaking barriers and redefining strength. And today, many women seem to be more interested than ever in tackling one of the toughest feats ...

As running is primarily a legs-based activity, it’s easy to think that upper-body exercises such as pull-ups serve no usefull purpose. But that’s just not true. A strong back and core – crafted by ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you’ve ever watched a badass woman at the gym effortlessly crank out multiple pull-ups and thought, I ...

Potty training can be a daunting task for parents, but finding the right pull-up diaper is a step in the right direction. Pull-up diapers go on and off your child the same as underwear, but they offer ...