AI Overviews and zero-click SERPs have broken the traffic model. SEO ROI now depends on brand strength, not just rankings.

Of the countless AI tools available today, NotebookLM remains virtually one of a kind. As a Google app that uses AI to help you work with your own source material -- and only the stuff you provide it ...

How custom GPTs can be used in SEO, with example prompts for planning, analysis, reporting, and technical work.

So, how can you spot an AI image? Here are six signs for spotting the fakes, plus my favorite free AI image detector.