In many ways, the CTV home screen is becoming 2026’s digital equivalent of the ‘gold spot’ in cinema advertising. Ads here ...

Whether it’s the Olympics, FIFA World Cup, or even niche, local events, live sports offers a level of scale, attention, and engagement that’s largely unmatched in modern advertising. Streaming has ...

Overview: AI-powered programmatic advertising automates ad buying and placement using real-time data and machine learning ...

In Toronto, Canada, real-time data collection, trend-tracking and prediction tech firm RIWI has appointed Jonathan Cheriff as ...

Display advertising revenue growth has been reported among a sample of UK publishers for the first time in three years.

In 2024, North America held a dominan market position, capturing more than a 39.3% share, holding USD 2.9 Billion revenue.

PubMatic has launched a new operating system designed to enable autonomous agent-to-agent advertising execution across ...

The global in-taxi digital signage market is on a steady growth trajectory, projected to expand from USD 684.7 million in ...

Samsung Ads, the advertising division of Samsung Electronics, has announced the programmatic expansion of its interactive ad format Samsung GameBreaks. Advertisers can now activate GameBreaks ...

From the Radio World “Who’s Buying What” page: 88.3 WBGO(FM), licensed to Newark, N.J., is the only full-time jazz station in the New York City tri-state area. This fall, it partnered with SoundStack ...

New Portfolio and Guidance Provide Standardized Definitions for Six Core CTV Ad Formats and Updated Support for Trading Pause and Menu Formats Through OpenRTB; Open for Public Comment Until January 31 ...

Programmatic ads have entered the chat … bots. On Tuesday, PubMatic announced a partnership with Kontext, a platform that uses LLMs to generate relevant ads within AI chatbots. The integration is ...